Philadelphia Area New Media Association

PANMA Show & Tell

PANMA’s Annual Show & Tell event features members of the Philly tech-creative community showing their cool projects. It’s fun, it’s entertaining and it’s inspiring! See what is happening in Philadelphia in a fast-paced (but comfortable) format, where each speaker has just 6 minutes to present their projects and open your eyes to something new. Join us for an evening exploring the artistic, the technical and the revelatory – you may be surprised by what you see!

Here’s a few of our speakers and their topics:

  • Aligning Vision With Action: Lessons Learned (Orly Zeewy)
  • Lessons Learned #hackthemuseum (Laura Webb)
  • Hyperlocal Gossip: The Indie Media Landscape (Joshua Albert)
  • Illustrating the Tomorrow Tour (Mike Jackson)
  • Kids Discover: Transitioning from Print To Digital (Dominic Prestifilippo)
  • How to Learn a New Language (Kevin Lee)
  • Emails and Surveys: How to Get Feedback (Chris Vasquez)
  • A More Favorable World: Design as Capital (Jake Wells)

Get your ticket now!  Register:

Date: Thursday, May 26, 2016
Location: Univ. of PA Wharton School, Huntsman Hall, 3730 Walnut Street, Phila PA 19104
Room: 255
Time: Doors open at 5:30. Program from 6pm – 7:30. Networking until 8pm.


Call For Speakers: Annual Show & Tell

PANMA began a tradition two years ago that was so successful, so much fun and so interactive, that we are doing it again on May 26, 2016! So be prepared to get inspired and motivated while you learn from our innovative, design, development, entrepreneurial, innovative and strategic community!

Interested in showing your stuff and sharing with the world? Just fill out this form and submit your topic to our panel review by April 29, 2016. Each speaker will have 6 minutes to tell us about themselves, a “PechaKucha” presentation, to share their topic and answer 5 questions.

Date: May 26, 2016
Location: Univ. of PA Wharton School, Huntsman Hall, 3730 Walnut Street, Phila PA 19104
Room: 255
Time: Doors open at 5:30. Program from 6pm – 7:30. Networking until 8pm.


PANMA Tech Talks

Join us on April 21st for PANMA’s very first TechTalks to find out what is happening in Philly with developing technology and who is doing what at the forefront of their very exciting fields including Wagtail, SASS, Date Pickers, Gulp and much, much, more!

Some Of What You’ll Learn

  • What Is Wagtail, How Is It Different & “Developer Friendly”?
  • What Is SASS & Cool Things You Can Do With It
  • What Are Date Pickers & How To Use Them
  • What Are The SASS Tools & Gulp
  • Tips, Tricks and how to learn more!

Wagtail CMS – Tim Allen
Tim is the IT Director of Advanced Initiatives for Wharton Research Data Services and is a big fan of Django. Elegant, open source, and free, Wagtail is a new and promising CMS for the Django web framework. Tim will introduce us to Wagtail and what key features make it stand out from the rest of the pack.

Chad Whitman – Hello SASS
Chad is an App Dev for the CAOS team at the Wharton School of Business and knows writing good, maintainable CSS for large-scale, complex projects can be tough. This is where a preprocessor like SASS can help. Chad will introduce us to SASS and how it can assist in writing less repetitive, more organized stylesheets.

Ryan Sullivan – Date Pickers
Date Pickers are ubiquitous, but most of the time they’re the clunky, ugly, afterthought of our UI. jQuery UI Datepicker works for the basics, but to set a date range, add time ranges, and deal with monthly or quarterly dates, you’re going to need more horsepower. And Ryan is just the guy to tell you why!

Stephen Turoscy – CSS PreProcessing Using Gulp
So you know CSS and you know that SASS will make it easier, but how do you develop your web layout without losing your mind? Stephen is going to show everyone just how to do this!

Date: April 21, 2016
Time: Doors open at 5:30. Program runs 6:00 – 7:30 pm. Networking and Q&A until 8:00 pm
Location: Huntsman Hall, University of PA Wharton School, 3730 Walnut Street, Philadelphia PA 19104
Room: 250

And please join us for a post-event Happy Hour at a nearby purveyor of fine food and adult beverages! (Not sure which one yet – so hard to choose!)

Designing Beyond the Screen With VR (v2)

We are very happy to be partnering with the Philly New Technology Meetup for this event. (And please note that we’re at Quorum, 3711 Market Street, floor 8, for this event.)

The phrase virtual reality has taken a beating over the past 2 decades as it wasn’t within reach based on previous technologies, costs and implementation. At this point, VR often brings to mind some 90’s post-apocalyptic image, people living outside of society wanting to escape life, or gamers or Star Trek HoloDeck. But the future may actually be upon us as over half the US adult population now has a smartphone powerful enough to connect and create vrtual experiences. Will we finally be able to close the door on vaporware and broken virtual promises? Join Frederic as he explores and provides a overview of the VR landscape, how its evolving and exciting new possibilities just around the corner.

Fredric “Fresh” Freeman is an Interactive Art Director & Designer and has been on a journey fueled by creativity and innovation, initially sparked by a Packard Bell 486DX 33mhz, a Das EFX CD and floppy disk copy of Doom. Along the way, he has reshaped the image of the largest banks in America, helped transition one of the nation’s most recognizable brands into the world of mobile, toured the nation as a DJ and became a professor of Interactive Design and Animation. His award winning tours of duty include stints at Razorfish, Tierney, Bristol Myers Squibb, Philadelphia University, Ultra Records, and Lombardi’s Original Brick Oven Pizza in Philadelphia.

Date:Wednesday, March 16, 2016


  • 5:45 Networking and food
  • 6:15 Welcome and sponsors
  • 6:25 Demo: TBA
  • 6:40 Demo: TBA
  • 6:55 Spotlight: PANMA
  • 7:00 Guest speaker: Frederic Freeman
  • 7:30 Community discussion followed by Networking
  • 7:45 Happy Hour

Location: Not the usual place! Quorum, 3711 Market Street, Philadelphia, PA 19104

Room:Floor 8


The Changing Landscape of Freelance Workers

Presented jointly by PANMA and the Society for Technical Communication – Philadelphia Metro Chapter (STC-PMC)

Are you tired of working for someone else? Want to set your own goals and drive your own destiny, but are not sure how to get started? Perhaps you have some innovative ideas and want to see if they will work for you as a career option. Join PANMA and STC-PMC for an interactive panel discussion featuring five experts from a range of freelance professions.

What You’ll Learn:

  • Differences between “full-time” and freelance
  • Skills required for freelancing
  • How to manage time and projects
  • Working with clients and “selling”
  • How to start a plan for success

Follow-up Q&A with social happy hour to follow.

Date: Thursday, February 25, 2016
Time: Doors open at 5:30pm. Program runs 6 – 7:30pm.
Follow-up Q&A with social networking to follow.
Location: JM Huntsman Hall, 3730 Walnut Street, Philadelphia PA 19104
Room: 245

  • Ernie Lim is a freelance drone operator based out of Philadelphia, and the world of aerial cinematography is one of his greatest passions. If you’ve been to a 76ers game or watched abc6 news, you’ve probably seen some of his work. Follow him on Instagram (Flowsunmedia)
  • Katie Aquino, a.k.a. Miss Metaverse, is an international keynote speaker, consultant, filmmaker, and entrepreneur based in New York. Previously, she produced digital content for the film and television industry for companies like Solaris Entertainment and AEG Productions. Find out more about Katie here:
  • Alisha Miranda is a digital media professional, and the first Client Success Manager at, the local network of tech news sites and events. Previously, she spent nearly a decade in New York ​helping CEOs, small business owners and media brands​​ develop their marketing and revenue opportunities. Keep up with Miranda on Twitter @makeshiftalisha
  • David Calloway, a long-time technical communicator, will share his experiences as a contract writer for various companies including Salesforce, Bank Of America and Pfizer. In addition to writing, he is also a musical performer, conference organizer and industry leader.
  • Danielle Villegas writes the popular tech comm blog, TechCommGeekMom, which continues to grow since it started as a student blog in grad school! Hear how a social media course got her started as one of the more prolific tech comm bloggers in the industry, her secrets to what makes a successful blog, and why blogging isn’t dead yet.

You’re a Fraud, and We All Know It: Work, Leadership, and Imposter Syndrome

Have you ever felt like you’re not as good at your job as you should be, or that you should know more than you do? Have you had the thought that you might not deserve your success, or that everyone is about to figure out you have no idea what you’re doing? You might be afflicted with imposter syndrome. Even if you’re not, you’re spending time with people who are – it’s been estimated that as many as 70% of people experience imposter syndrome. It’s a pervasive phenomenon, and it’s impacting the way we work and lead – often negatively. Join Amanda Clark and Briana Morgan for a presentation, discussion, and actionable advice in their signature conversational style.

What You’ll Learn:

  • What imposter syndrome is
  • Who experiences it
  • How it affects your work
  • What it means for leaders
  • How you can leverage it to your advantage


Date: Thursday, January 28, 2016
Time: Doors open at 5:30pm. Program runs 6 – 7:30pm. Follow-up Q&A with more
networking to follow.
Location: JM Huntsman Hall, 3730 Walnut Street, Philadelphia PA 19104
Room: 245

circle-briana-morgan140x140Briana Morgan is a health planner, writer, data geek, and tech enthusiast. So far, Briana has spoken about imposter syndrome at BarCamp Philly and ELA Conference, and written about it for Technically Philly. Briana is also a PANMA board member, co-organizer of Philly NetSquared, and co-creator of Rebel Public Health. She has been recognized for doing a good job by publications like Billy Penn and POZ Magazine, and it makes her mildly uncomfortable. You can read more about her work at

circle-amandaclark_140x140Amanda Clark is a content strategist at Agency M in Old City Philadelphia. She is an organizer of BarCamp Philly, and convinced Briana to join her in talking about imposter syndrome at BarCamp Philly 2015. Amanda also helps plan Content Camp, is an avid writer on Yelp, a Clay Studio student and a social media manager for the Brotherly Love Pups. In her spare time, she helps friends and small businesses build beautiful, scalable websites. You can check out her story and work at

Please join PANMA and PhillyCHI for our Annual Holiday Party!

This year, we’re at The Black Sheep, 247 South 17th Street! We’ll put out a tasty spread of food and spread some good cheer! The Black Sheep is a terrific venue – we’ll have plenty of space to relax, enjoy good conversation, meet your friends and make new ones. PANMA and PhillyCHI welcome everyone in the Philly tech-creative community, no matter what your interest in the digital development world. Each paid attendee gets a drink ticket and will be entered for a chance to win a prize.

Put it on your calendar and don’t miss the PANMA – PhillyCHI holiday party of 2015!
Register for the party here!

Intuit, Improvise and Lead Creatively

As the modern dancer Twyla Tharp has said, creativity is a habit that must be practiced. Many people shy away from expressing their creativity at work because they don’t really understand what creativity is – and most of our work places do not incentivize us to be creative. Join Natalie, who had also spoken for the TEDx George School, TEDx Philadelphia and The European Innovation Academy (Nice, France), to explore the components of creativity, why it is essential for innovation and experiment with how we can cultivate it in our daily lives.


  • The components of creativity
  • Why creativity is essential in our lives and our work
  • The roles that intuition and improvisation play in meaningful leadership
  • Examples of creative leadership
  • Helpful frameworks and exercises to make creativity one of your go-to habits

Date: Thursday, November 19, 2015
Time: Doors open at 5:30pm. Program runs 6 – 7:30pm. Follow-up Q&A with more
networking to follow.
Location: JM Huntsman Hall, 3730 Walnut Street, Philadelphia PA 19104
Room: 345

circle-natalie-nixon_140x140Natalie W. Nixon, PhD is a hybrid thinker whose consulting and research interests are at the intersections of creativity & strategy and business & design. She is the Director of The Strategic Design MBA program at Philadelphia University where she holds the endowed G. Allen Mebane IV ’52 Chair for Design Thinkers. In her consultancy, Figure 8 Thinking, LLC, she taps into her background in anthropology and fashion when working on projects that call for the strategic design process. She is editor of the upcoming book Strategic Design Thinking: Applying Design Thinking to Innovation in Products, Services, Experiences and Beyond, which will be published in October 2015 by Fairchild Publishers.

Current Trends in SEO

With Google now seeing over 7 Billion searches everyday (yes, with a B) it has never been more important to understand how to make sure your website shows up when people are searching. Organic traffic from search engines, or those clicks that do not come through ads, accounts for over 50% of traffic to B2B and B2C websites; if you’re not showing up, you’re losing money. So how can you make sure you build and operate your website to make sure you are grabbing as many new potential customers as possible? Join Nick Eubanks who will take you through the process of optimizing your website to get in front of more people who are looking for what you offer.


  • The signals that Google is paying attention to in 2015
  • Tips on the process of identifying the right keywords for your website
  • How keywords can be used as indicators to show the searchers intent
  • What tools are available to help you
  • How to analyze your competitors websites to uncover what they’re doing right and wrong
  • Hacks to quickly get traction on target keywords
  • Which strategies Nick and his team are using now to drive results

Date: Thursday, October 15, 2015
Time: Doors open at 5:30pm. Program runs 6 – 7:30pm. Follow-up Q&A with more
networking to follow.
Location: Steinberg-Dietrich Hall, 3620 Locust Walk
Room: 109

circle-nick-eubanks_140x140Nick Eubanks manages digital strategy for W.L. Snook & Associates, Inc., a digital asset holding company with a focus on e-commerce and software. He is also the Founder of Philly-based Ecommerce Consultancy I’m From The Future, and an active investor and advisor to online businesses including YourListen,, and many others. Nick is the owner of top-ranked SEO blog,, and the creator of Master Keyword Research in 7 Days.

Jacob-Kaplan Moss: The Talent Myth

Jacob-Kaplan Moss: The Talent Myth

Jacob will draw on his early experience with Django, his own accomplishments as a long distance runner, and talent acquisition and retention challenges that he’s observed throughout his career, to illustrate how the talent myth sets an “impossibly high bar for entry”. The fact that any of us are here at all “is kind of shocking given this myth”. It needs to be dismantled and a community that recognizes that “average is actually pretty awesome” should be built in its place.

This talk was previously given as the closing Keynote at PyCon 2015. Jacob is in Philadelphia as a guest speaker at the Wharton Web Conference (July 16 at the Wharton School. Tickets: This talk will take place following the WWC Happy Hour.

What You’ll Learn

  • Jacob self-identifies as a mediocre programmer and invites others to join him;
    “together we can do our jobs perfectly adequately”.
  • Average is actually pretty awesome

Date: Thursday, July 16, 2015
Time: Doors open at 6:30pm. Program runs 7 – 8:00pm. Follow-up Q&A with more
networking to follow.
Location: Wharton School of the Univ. of PA, Huntsman Hall, 3730 Walnut Street, Philadelphia, PA 19104
Room: JMHH F85

circle-jacob-kaplan-moss_140x140Jacob Kaplan-Moss is known for his work on Django and the founder of the Django Software Foundation. He has over a decade of experience as a web, open source, and Python developer. He is currently Director of Security at Heroku. But, as he would describe in his PyCon 2015 keynote, many think he had more to do with its creation than he actually did. The theme of that keynote was something that software development organizations—and open source projects—may be grappling with: a myth about developer performance and how it impacts the industry.